​Project Overview

• To conduct a comprehensive audit of a company’s social media presence, analysing its audience engagement, content performance, and competitors’ strengths and weaknesses. Including creating content for its social media channels.

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Roles

• Main Video editor & Social Media Analyst.

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Outcomes 

• Developed a strategic plan to improve Elgydium's social media visibility and drive brand awareness, as well as created social media content (as lead video editor) that is hosted on the client’s social media channel.

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Skills Demonstrated

• Brand analysis: Analysed client’s existing social media content, compared it with competitors', researched relevant social media trends & offered recommendations to improve content & outreach

• Video editing: Used Adobe Premiere Pro to create short video clips that were featured by client.

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Find out more here.