Applied skills gained from SP module "Visual Design & Photography" MD0010 to create a visually appealing brochure that Singapore Tourism Board (STB) would be willing to use.   

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Deliverables (what was created?)

• a high-quality, well-designed brochure of a walking tour around Little India  ​

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Outcomes (who benefited & how?)

Imaginary client in the form of STB. This assignment was an indirect way of introducing students to typography, visualization, and composition concepts.

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• myself; got to learn more about Little India (sight, sounds, and food) during the onsite research & recce 

• myself; learned new software (Adobe Illustrator, Adobe Photoshop)​

• myself; A Grade

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Reflections (what worked well & and what can be improved?)

What worked well?

• learned that clear hierarchy, consistent use of white spacing and good alignment can make a huge difference

• found the right tool (Google Slides) for quick prototyping before recreating it using Adobe Illustrator

• created a new workflow where I used Google Slides to do rapid prototyping 

• enjoyed doing assignments that are out of the classroom environment

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What can be improved?

• SP could help link up some external agencies as guest judges to evaluate the shortlisted best entries.

• Students whose works were shortlisted can do a short pitch to "sell" why their submissions is the best. Top 3 Winners entries get used by these agencies. 

• Involve STB, Indian associations, or MPs like Wan Rizal to co-judge our submissions

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Read more: Big Trails and Thrills: Little India blog post. 

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